Our Company

Safina Tours and Safaris Limited is a proudly 100% Zanzibari and Tanzanian-owned Destination Management Company (DMC), created to deliver exceptional travel experiences across Zanzibar and Tanzania.

With more than 30 years of experience in the tourism industry, our team combines extensive destination knowledge, longstanding industry relationships and practical operational expertise with a contemporary understanding of the expectations of today's international traveller.

Our purpose is simple: to make Zanzibar and Tanzania effortless to discover, while delivering a level of service that gives our international partners complete confidence.

We work primarily in B2B, partnering with tour operators, travel agencies, wholesalers, travel designers and other professional travel organisations seeking a trusted local partner on the ground.

Our greatest strength is our intimate knowledge of the destinations we represent.

We know Zanzibar beyond its beaches and historic landmarks. We understand its culture, heritage, communities, traditions, people and hidden experiences. Across mainland Tanzania, our knowledge extends to the country's exceptional safari destinations, landscapes, wildlife and diverse cultures.

This local expertise enables us to design and operate authentic, personalised and carefully curated journeys for international clients.

From a private Zanzibar escape to a tailor-made safari and beach combination, we coordinate every element with care, professionalism and attention to detail.

We understand that every international travel partner has its own standards, clientele and way of working.

Safina therefore provides flexible, tailor-made DMC solutions rather than one-size-fits-all programmes.

Our services can include:

Our role is to ensure that every component works together seamlessly—from the moment a guest arrives until their departure.

Exceptional destination management begins with people.

Our team brings together experienced, multilingual and hospitality-trained professionals who understand the importance of cultural sensitivity, discretion and personalised guest care.

Our language capabilities allow us to serve international markets effectively and to communicate comfortably with guests and partners from different cultural backgrounds.

Our guides are not simply escorts. They are ambassadors of Zanzibar and Tanzania, sharing their knowledge of local history, culture, traditions, nature and everyday life to create a deeper connection between our guests and the destinations they visit.

Guest wellbeing is fundamental to the Safina experience.

Our transportation fleet is well maintained, air-conditioned and professionally operated, with vehicles equipped with first-aid kits and fire extinguishers. We maintain appropriate passenger liability insurance and place strong emphasis on responsible driving, vehicle condition and operational preparedness.

Our professional drivers and guides are selected for their destination knowledge, experience and commitment to guest care.

For our international partners, this means having a dependable local team on the ground, attentive to both the guest experience and the practical details behind every journey.

We believe that the future of travel depends upon protecting the places and communities that make each destination unique.

Safina is committed to responsible, ethical and sustainable tourism. We seek to operate in a way that respects Zanzibar and Tanzania's natural environment, cultural heritage and local communities while creating meaningful experiences for visitors.

For us, sustainability is not simply a statement. It is part of how we approach our relationships with our destinations, suppliers, communities, employees, and international partners.

A successful DMC relationship is built on more than attractive programmes.

It requires trust, responsiveness, destination knowledge, operational precision and consistency.

At Safina, we understand the responsibility entrusted to a local DMC when an international partner places its clients in our care.

We therefore aim to provide our partners with:

We believe that luxury is not defined solely by five-star hotels or exclusive experiences.

True luxury is confidence.

It is knowing that every detail has been considered.

It is having a knowledgeable person waiting when your client arrives.

It is receiving a prompt answer when something needs attention.

It is travelling with comfort and peace of mind.

And it is discovering a destination through people who genuinely know and love it.

This is the standard we seek to bring to every Safina journey.

When you work with Safina, you gain more than a service provider in Zanzibar.

You gain a local DMC partner committed to protecting your reputation, caring for your clients and delivering your programmes to the standards you expect.

Our objective is to build long-term, transparent and mutually rewarding relationships with professional travel partners around the world.

We welcome the opportunity to work alongside travel companies that value quality, authenticity, personalised service and responsible tourism.

Let us create Zanzibar & Tanzania together.

Safina Tours & Safaris Limited

Your trusted DMC in Zanzibar & Tanzania.

Connecting people, cultures and destinations.